Seller's Guide

A Step-by-Step First Time Seller's Guide

Selling a home can be a complex and lengthy process. The assistance which a seasoned real estate professional provides can make a tough process simple, and a lengthy one quick and effortless. Whether you are upgrading, downsizing, or perhaps on your way out of town, there are a few other agents in Scottsdale as experienced and knowledgeable as Bill Parkerson to guide you along your way.


An essential service

Whether you’ve lived in Arizona for a month, a year, or your whole life, most are not prepared to handle what may come with the sale of property, no matter what other similar industries they may have been exposed to. Real estate transactions are made up of several working parts, and those who try to do it themselves could face financial and legal consequences for simple mistakes. Thousands of studies have been conducted proving every single time those who hire a licensed professional not only avoid unwanted liability and headaches, but actually end up selling their home quicker, more efficiently, and for a higher price, with more money in their pocket in the long run. Put simply, it’s more than essential to hire an experienced representative.


Proper preparation

From getting your home seen, to securing viewings, The right support team can truly determine the course your home sale may end up on. A pricing expert, Bill will present you with a comprehensive analysis of recent sales in your neighborhood of homes similar to yours in size, style, and age. While it’s human nature to try to aim for a little more, this is a detrimental mistake. Over priced homes can make it look like the seller is not serious, which will ultimately lengthen your time spent on the market, intern decreasing your negotiation power. Pricing it correctly is the most important step of the initial process. Once a price is agreed-upon, Bill will go to work and listing the help of his tried and true associates. Certain alterations may be necessary to garner the highest price possible - for example, decluttering certain rooms can open up a space to appear larger, repainting can breathe life into previously bland spaces, and a professional deep cleaning will make sure ensure your home sparkles for professional photographers and videographers.


Marketing etc.

Once your home has been cleaned, organize, and revitalized, Bill will have your home professionally photographed to produce material for print marketing, email campaigns, and social media, a vital sales tool in the 21st-century. Long gone are the days of simply placing a sign in the yard, printing out a few flyers, and posting a home on the MLS (multiple listing service.) in this advanced, ever-changing world, big business is conducted over social media. Targeted Facebook campaigns, diligently planned email campaigns, TikTok posts, reels, Instagram TV, and YouTube videos have opened up a new realm of prospective buyers, all of which are essential to capitalize upon.


Escrow to close

After procuring a buyer, Bill will work tirelessly to negotiate hey Sarah contract beneficial toward your timeline and wallet. In addition to the larger points, such as the closing date and price, he will ensure there are not any loopholes allowing the buyer to opt out at the last minute, I need something else, and double check the often overlooked details which might be found in provisionary portions of the contract. After agreeing to a contract, build a Jew through the inspection process and fight to avoid any superfluous repair costs, many of which are often attempts to simply lower a contract price. Once you clear the inspection process, The buyer has procured any additional loans they may need, and the title companies have drawn up paperwork necessary for the change in ownership, it will be time to close! On closing day, you will need to bring a current, valid ID, and know how you would like to receive your proceeds from the sale. Sellers wishing to receive a wire transfer should verbally discuss wire instructions with the title company I had of time as to prevent any mishaps or accidents. After all funds have been received and cleared, buyer will receive their keys and you sale will have closed.

With hundreds of highly satisfied clients, over 20 years of experience, and countless transactions under his belt, Bill Parkerson has become the go to agent for sellers who want their home to stand apart among others in the community. With an extensive net work, text savvy methods, and a modern way of thinking, bills clients enjoy a quick, and efficient sales process with minimal stress. Call Bill today to learn more about his tried and true marketing process, and to get a price valuation on your home today.


Once you have sold your home, you’re free to take the next step on your journey. Whether this is relocating to a new city, moving into a larger home, or downsizing and enjoying your life as empty-nesters, knowing all your selling responsibilities have been taken care of will help you achieve peace of mind for your new path.

Work With Bill

My goal is to sell your home at its highest value or find a dream home, which meets your standards and matches your lifestyle. Please contact me so we can begin a new journey of either selling or buying your home.

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